Course Overview

The Short course  in Fundraising is an online professional development course designed to give individuals the knowledge and skills required to secure fundraising roles or develop essential fundraising skills. You will explore the fundamentals of fundraising, the principles of marketing and public relations and develop your ability to raise money for non-for-profit organisations. The course will also take you through essential research and tools, budgeting and financial management, and fundraising strategies for success.

Topics

  • History of fundraising
  • The fundraising profession
  • The fundraising role
  • Non-profit management structure
  • Fundraising and the law
  • Fundraising and ethics
  • Fundraising and privacy
  • Understanding donors
  • Fundraising research and tools
  • Fundraising budgeting and reporting
  • Fundraising financial management
  • Fundraising strategies
  • Fundraising and marketing
  • Fundraising and public relations
  • Fundraising and advertising
  • Fundraising planning and evaluating

Assessment

Assignment-based

Course Duration

Course duration: Approximately 25 hours. As a guide, short course  courses can be completed within 5-10 weeks of part-time study. 

Distance Learning access: 2 month’s-learning access, with free extensions available.